Nourishing Haircare

Made in USA

8 oz / Eco-friendly recyclable packaging

Retail
$39.00
Glow Replenish VIP
$35.10

IDEAL FOR TEXTURED, COARSE, TYPE 3 & 4 HAIR:

  • Tightly curled or coiled hair is compact and dense, enhancing volume and creating a distinctive appearance.
  • Visible 'S' and 'Z' patterns in the hair can give a fluffy look.
  • The hair is prone to dryness and breakage due to impeded oil distribution along the strands.
  • It experiences significant shrinkage, up to 70%, dramatically reducing its apparent length when not stretched.
     

Elevate your wash day ritual with our expertly formulated sulfate-free shampoo and conditioner, designed for both natural and chemically treated hair. Our Smart Nourishing Haircare Technology gently clarifies and conditions without stripping essential moisture. Infused with key ingredients like Hydrolyzed Baobab and Pro-Vitamin B5, it deeply nourishes and revitalizes each strand, leaving your hair irresistibly soft, manageable, and ready for styling.

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Smart Haircare: Advanced formulations utilize clinical-grade ingredients scientifically proven to enhance hair health. Customizable solutions provide tailored care for all hair types and concerns. Higher concentrations of clinical actives deliver potent, effective results for maximum efficacy and visible improvement.

Repair, Protect, and Revitalize: Strengthens hair from root to tip. Repairs damage and guards against future harm. Reduces frizz, leaving hair shiny, smooth, and easy to detangle and style.

Nourishing Ingredients: Infused with high-quality ingredients like Baobab Seed Oil and Shea Butter for deep nourishment.

An Indulgent Aromatic Experience: A fresh, spa-like, sophisticated scent highlighted by a subtle floral touch.

Good for You: Cruelty-free, vegan formulas are free from harmful chemicals, including parabens, phosphates, phthalates, sulfates, gluten, nuts, DEA, aldehydes, and formaldehyde.

Color-Safe: Protects vibrant hair color and is safe for chemically treated hair.

Responsible Packaging: Soft, squeezable, and eco-friendly recyclable packaging.

Highly Concentrated: 8 oz of this concentrated formula lathers richly when emulsified.

Pro Tip: Clarifying Treatment

Every two weeks, begin your routine with the Purifying Shampoo, then follow with the Nourishing Shampoo before conditioning. This clarifying step deeply cleanses, ensuring your hair stays fresh, vibrant, and voluminous without stripping away natural oils. It effectively removes buildup and impurities, maintaining hydration and softness while keeping your hair and scalp clean.


Discover the Art of Pro-Level Hair Washing!

Unlock the secret to salon-worthy hair right at home with our expert guide on Luxurious Hair Cleansing and Hydration. By mastering these steps, you'll not only maintain your hair's health and beauty but also turn every wash into a moment of luxurious self-care. Ready to wash your hair like a pro? Let's get started!

  • Initial Prep & First Wash: Begin your beauty ritual by thoroughly soaking your hair in warm water, gently opening the cuticles, and preparing your locks for a transformative cleanse. With just the right amount of shampoo—tailored to your hair's length—emulsify the formula in your palms to activate its potent ingredients. Start at the scalp with gentle, circular motions, working to the tips to ensure every strand is enveloped in luxury.
     
  • Second Wash: Double down on purity with a second shampooing. This time, let the rich lather sit and work its magic for a minute or two, allowing deep purification and hydration. This crucial step not only sweeps away impurities but also infuses your hair with essential nourishment—rinse well to unveil a fresher, cleaner base.
     
  • Conditioning: Choose the right amount of conditioner, considering your hair's volume and needs. Apply from mid-shaft to ends, concentrating on the thirstiest parts. This method delivers intense moisture where needed most without burdening your roots, ensuring your hair stays bouncy and voluminous.
     
  • Final Rinse: Rinse your hair thoroughly with lukewarm water, followed by a cool splash to seal the cuticles and enhance shine. Blot wet hair gently with a soft towel to minimize damage. Ensure all conditioner is fully rinsed out, and carefully press out excess water with a delicate touch to preserve your hair’s natural integrity.
Smart Conditioning Technology
Smart Conditioning Technology

This ultimate hair hero works synergistically within the formula, attaching itself to weakened strands to repair and strengthen them. It boosts shine, removes split ends, and smooths cuticles.

Hydrolyzed Baobab
Hydrolyzed Baobab

Our hydrolyzed Baobab guarantees easy absorption, delivering optimal nutrient and antioxidant benefits. Balanced with moisturizing agents and emollients, it prevents buildup that can cause stiffness or brittleness, leaving your hair incredibly soft and manageable.

Pure Cleanse Complex
Pure Cleanse Complex

Gently cleanses to remove buildup without stripping natural oils, leaving hair perfectly clean and refreshed.

Pro-Vitamin B5 (Panthenol)
Pro-Vitamin B5 (Panthenol)

Deeply hydrates and nourishes hair, enhancing softness and shine while improving overall hair health.

Advanced  Softening Complex
Advanced Softening Complex

Deeply hydrates hair, locking in moisture for irresistibly nourished strands. Softens even the coarsest hair, making it silky and easy to manage. Transform your hair texture for ultimate smoothness and manageability.

Lactic Acid
Lactic Acid

Repairs past damage and fortifies hair against future harm. 

Shea Butter
Shea Butter

Provides deep moisture, smooths and softens hair, and protects against dryness and damage.

Advanced Nourishing Complex
Advanced Nourishing Complex

This proprietary blend enhances manageability, making detangling a breeze, improves hair's texture for easier styling, and delivers intense hydration to restore life to even the driest strands. Transform your hair for ultimate smoothness and effortless styling.

Allantoin
Allantoin

Soothes the scalp and helps to calm any irritation, promoting a healthy scalp environment for hair growth.

Proprietary Formulation
Proprietary Formulation
Cruelty Free
Cruelty Free
Gluten Free
Gluten Free
Patented Ingredients
Patented Ingredients
Phthalate Free
Phthalate Free
Paraben Free
Paraben Free
Sulfate Free
Sulfate Free
Nut Free
Nut Free
Formaldehyde Free
Formaldehyde Free
DEA Free
DEA Free
Vegan
Vegan

Product Reviews

5
21 reviews
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Sheryl Schaible
Verified purchase
5/5
Best Shampoo and conditioner ever!
My absolute favorite shampoo and conditioner!
I have less hair falling out!!

Thanks for this formula, it's the best ever. I'm a licensed hair stylist and I can't believe how this works but it surely does.
Fransheska GéNéUs-Dejean
Verified purchase
5/5
J’ai testé le shampoing et le revitalisant nourrissants de Bellame et je suis vraiment impressionnée. Ayant les cheveux de type 4c, mes cheveux sont plus doux, brillants et faciles à coiffer. J’adore la sensation légère, sans lourdeur, et l’odeur est tellement agréable. C’est devenu un vrai petit rituel cocooning pour moi!
Dana Goodman
Verified purchase
5/5
Nourishing Your Self through Haircare
I have to tell you a secret 🤫

Sometimes you have to switch up what you are doing!

When our haircare line was launched I read the descriptions of our three different types of shampoo and conditioner. I took the online survey and found our Nourishing formula is my best fit! What do you think?
Amy Williams
Verified purchase
5/5
The most amazing shampoo and conditioner! Doesn’t leave your hair greasy either. I am using all 3 in my salon and my clients love them!
Michael Mcclendon
Verified purchase
5/5
Love this product!
I’ve only used 3 times and my hair is far less frizzy and dry. I get tons of compliments, my hair is much more manageable, and talk about waves, my waves are more natural and less frizzy! I’m excited to use this product more and see my healthy hair journey improve!
Heather M Wickstrom
Verified purchase
5/5
Finally, Frizz-free curls!
From Wild to Styled!

My curly, frizz-prone hair was a constant battle—until I tried Bellame’s Nourishing Shampoo and Conditioner. From the first wash, my curls felt soft, defined, and best of all, *frizz-free*. The shampoo gently cleanses without drying, while the conditioner hydrates deeply, giving me bouncy, controlled curls without heaviness.

If frizz and out-of-control curls are your struggle, this duo is a must-have!
Stephanie Powell
Verified purchase
5/5
So much moisture
This product is so good! After using the shampoo and conditioner just one time, my hair felt so different. I usually have very dry hair and moisture that lasts just a couple of days. After using this product my hair stayed moisturized and soft all week long. Love this!🙌🏽
Ashley Vaughn
Verified purchase
5/5
Haircare makes thick, frizzy hair manageable!!
I have been DYING for a hair care that makes my THICK frizzy hair feel soft, tame, and easy to brush! And I have found not one, or two, but ALL 3 with this hair care!!! I am absolutely blown away at the results as well as the results I saw with the first wash! It is so easy to brush after my shower, even without a detangler spray!!! You have GOT to try this hair care!!!! The conditioner is 10/10!!!!!! And it smells great!!!
Rhonda Holman
Verified purchase
5/5
I love the nourishing hair shampoo, it has changed the way it makes my hair feel, after shampooing my hair is soft and no longer dry. I have shine to my hair and have gotten lots of compliments!
Donna Tyson
Verified purchase
5/5
The BEST HAIRCARE in my 21 years Cosmetology Exp..

Curly girls! This shampoo is fantastic, the smell is so SPA HEAVEN, the luxury consistency of the amazing ingredients by far the best Shampoo and Conditioner in 21yrs Cosmetology Experience! The feel of my hair after ONE use, and the bounce in my curls is just amazing!
The first photo is my usual haircare and curl cream styling, air dryed. The second photo is once use of the Nourishing Shampoo and conditioner, air dryed! WOW! The fragrance of my luxury wash with Bellame, lasted days!

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