LOVE THE SKIN YOU'RE IN
SELFIE WORTHY RESULTS

Illuminating Primer

Retail
$39.00
Subscribe & Save
$35.10
-
+
45 DAY MONEY BACK GUARANTEE
SHOP WITH CONFIDENCE
45 DAY MONEY BACK GUARANTEE

Prime & Illuminate!

The perfect makeup application starts with a brilliant complexion. The Illuminating Primer nourishes your skin with Baobab & Avocado Oil to provide your skin with hydration and glow while allowing effortless makeup application and all-day staying power. The silky, soft texture smooths and evens out the skin for perfect application and wear every time.

Our Illuminating primer provides a subtle glow to the skin, a very “glow from within” look.  Translucent with slight Illuminating coverage that can be worn on its own or as the perfect canvas for your foundation to blur the appearance of pores, redness, and wrinkles.

Begin with a fresh, cleansed, and moisturized face. Apply a dime-sized amount evenly with hands or brush.  Allow a few minutes to set.  Apply Foundation.

For a natural, hydrated glow, wear it solo, or even mix with your foundation for a natural, sheer finish.

baobab_oil
Baobab Oil

Nourishes, moisturizes, and promotes skin rejuvenation while protecting against oxidative stress.

aloe_vera
Aloe Barbadensis Leaf Juice

Known for its calming and soothing properties, Aloe Vera is a panacea for distressed skin. It delivers instant hydration, accelerates healing, and reduces inflammation, giving your skin the tender, loving care it deserves.

avocado_oil
Avocado Oil
Calms and heals Itchy, dry skin while hydrating and moisturizing
witch_hazel
Witch Hazel

Helps to reduce inflammation and irritation to leave the skin feeling smooth.

Cruelty Free
Gluten Free
Paraben Free
Phthalate Free

Product Reviews

5
241 reviews
Add a review
Jaclyn Lewis
October 16, 2023
Verified purchase
5/5
This primer is so light and adds a glow to my skin that some days I don’t even put on foundation because my skin looks so good with just this illuminating primer
Leslie Mata
October 16, 2023
Verified purchase
5/5
ILLUMINATING
This primer will leave you a glow like no other! You will not be disappointed! Your face needs the perfect starting point. This does it! You can wear it alone for the perfect glow. It evens out your skin for the perfect application.
Kaelyn Forsman
October 16, 2023
Verified purchase
5/5
The perfect primer for a beautiful glow!
Jennifer Franke-Parrillo
October 16, 2023
Verified purchase
5/5
Best primer ever!!
This primer is not oily or greasy. It blends so nicely on my face. I can’t live with out this product. Highly recommend , you won’t be disappointed!
Brenda Ivanusich
October 16, 2023
Verified purchase
5/5
It’s all in the name!
Left a beautiful glow, not oily at all. Perfection.
Emilia Modesto
October 16, 2023
Verified purchase
5/5
Love it
OMG this have change my makeup game. It gives my skin that glow from within.
Sandy Mcclellan
October 16, 2023
Verified purchase
5/5
Illuminating Primer
I absolutely love this primer. It goes on easily. Feels amazing. Makes my skin glow without looking or feeling greasy and gives me that confident feeling ALL day.
Christopher Chavez
October 16, 2023
Verified purchase
5/5
this is an all time fav of mine, I use it daily. I love to glow so this def. is in my daily routine. gives you that healthy everyday glow!
Brittany Timperley
October 16, 2023
Verified purchase
5/5
The best primer I’ve used, I used my current (spray) primer for 5 years and was ready to try something new. I’m shook! I love the feel of it on my face!
Jessica Adams
October 16, 2023
Verified purchase
5/5
Glowing Perfection
I just love the glow of this primer! It looks great with or without foundation. Seriously, I use it almost every day. Hands down my favorite primer!

20%

savings

on first order

Activate now

Not valid on Starter Orders, Self-Care Collections, or with other sitewide savings promotions.

Let's Be Social