Cruelty Free
ENJOY
20% off
YOUR FIRST ORDER
CONTINUEPlus, enjoy access to new products, promotions, and more. Not applicable to enrollment or self-care orders.
LOVE THE SKIN YOU'RE IN
SELFIE WORTHY RESULTS
Illuminating Primer
Retail
$39.00
Subscribe & Save
$35.10
Prime & Illuminate!
The perfect makeup application starts with a brilliant complexion. The Illuminating Primer nourishes your skin with Baobab & Avocado Oil to provide your skin with hydration and glow while allowing effortless makeup application and all-day staying power. The silky, soft texture smooths and evens out the skin for perfect application and wear every time.
Bellame Benefit
Our Illuminating primer provides a subtle glow to the skin, a very “glow from within” look. Translucent with slight Illuminating coverage that can be worn on its own or as the perfect canvas for your foundation to blur the appearance of pores, redness, and wrinkles.
How to Use
Begin with a fresh, cleansed, and moisturized face. Apply a dime-sized amount evenly with hands or brush. Allow a few minutes to set. Apply Foundation.
For a natural, hydrated glow, wear it solo, or even mix with your foundation for a natural, sheer finish.
Ingredients
Tree of Life" Baobab Oil
Africa's ancient superfruit, rich in antioxidants, vitamins A, C, E, and omegas, boosts collagen, fights free radicals, enhances elasticity, and hydrates for firmer, radiant skin.
Aloe Vera
Soothes inflammation, heals, and restores distressed skin, providing gentle care for quick recovery and lasting comfort.
Avocado Oil
Calms and heals Itchy, dry skin while hydrating and moisturizing
Witch Hazel
Helps to reduce inflammation and irritation to leave the skin feeling smooth.
Gluten Free
Paraben Free
Phthalate Free
Related Products
Product Reviews
Images and videos from the reviews
Great product
I was hesitant to try this as I've only used matted primer, but I'm glad I did! This illuminating primer does exactly that, it illuminates my skin and gives a soft, subtle glow. I love using it before my foundation to prep my aging skin but sometimes I just use it alone without makeup and still feel like my skin is benefiting from it.
I love this primer! I don’t buy any other brand now. I love how luminous it makes my skin look every time, and I always get compliments on how much my skin is glowing. It also helps keep my skin feeling hydrated all day long! I highly recommend this product to anyone looking for a great primer for under makeup or just to wear in its own.
Absolute Must
I use this everyday before applying my makeup. My makeup goes on smooth. My favorite part is the subtle shimmer! I get compliments often about the shimmer.
Deja la piel super iluminada, un brillo natural. Queda super hermoso la piel al unirse con la base de Bellame. Muy recomendado.
Glowy!
This is so good! When your makeup is feeling blah use this as your primer and you’ll glow like no other!
I use primer to perfect my makeup and always before eyeshadow as it eliminates that oily eye problem. Foundation glides on so smoothly with total coverage
highly Recommend!
This is my go to primer! I'm in my 60’s This primer gives a smoother radiant look when you apply with your makeup
It goes on and feels like glass. Keeps my makeup from fading for my 8 hours a day at work. I a huge fan ! This is my favorite and a little goes a long way! Oh ! I also use it with my moisture with outmake and give you a radiant finish .
It goes on and feels like glass. Keeps my makeup from fading for my 8 hours a day at work. I a huge fan ! This is my favorite and a little goes a long way! Oh ! I also use it with my moisture with outmake and give you a radiant finish .
I would definitely recommend this product. This primer is so smooth and silky and has several ingredients and evens out your skin tone.
Creates a fantastic canvas
The illuminating primer is a fabulous way to prep your skin for foundation or to use by itself if you are going sans makeup. It gives the skin a light shimmer without being too much and provides a great canvas for foundation to stick too. I love that it’s actually good for my skin also!
Primer with Skincare!
It just makes sense! Your primer should be fueled with skincare to keep your makeup looking its best! This illuminating primer is a fave of mine for sure! I often use this with just a tiny bit of foundation to give me a dewey subtle glow for low makeup day. Its perfection!