LOVE THE SKIN YOU'RE IN
SELFIE WORTHY RESULTS

Illuminating Primer

Retail
$39.00
Subscribe & Save
$35.10
-
+
45 DAY MONEY BACK GUARANTEE
SHOP WITH CONFIDENCE
45 DAY MONEY BACK GUARANTEE

Prime & Illuminate!

The perfect makeup application starts with a brilliant complexion. The Illuminating Primer nourishes your skin with Baobab & Avocado Oil to provide your skin with hydration and glow while allowing effortless makeup application and all-day staying power. The silky, soft texture smooths and evens out the skin for perfect application and wear every time.

Our Illuminating primer provides a subtle glow to the skin, a very “glow from within” look.  Translucent with slight Illuminating coverage that can be worn on its own or as the perfect canvas for your foundation to blur the appearance of pores, redness, and wrinkles.

Begin with a fresh, cleansed, and moisturized face. Apply a dime-sized amount evenly with hands or brush.  Allow a few minutes to set.  Apply Foundation.

For a natural, hydrated glow, wear it solo, or even mix with your foundation for a natural, sheer finish.

baobab_oil
Tree of Life" Baobab Oil

Africa's ancient superfruit, rich in antioxidants, vitamins A, C, E, and omegas, boosts collagen, fights free radicals, enhances elasticity, and hydrates for firmer, radiant skin.

Aloe Vera
Aloe Vera

Soothes inflammation, heals, and restores distressed skin, providing gentle care for quick recovery and lasting comfort.

avocado_oil
Avocado Oil
Calms and heals Itchy, dry skin while hydrating and moisturizing
witch_hazel
Witch Hazel

Helps to reduce inflammation and irritation to leave the skin feeling smooth.

Cruelty Free
Gluten Free
Paraben Free
Phthalate Free

Product Reviews

5
241 reviews
Add a review
Kimberly Davis
October 16, 2023
Verified purchase
5/5
The is a must have for me
This is a must have for myself and other mature ladies. As we age we often lose that glow. This illuminating primer is beautiful on the skin & looks so good I often just wear it alone.
Jamie Cone
October 16, 2023
Verified purchase
5/5
A filter for your face!
I love this product so much! It gives me the perfect subtle glow + just blurs out any imperfections on my face! I wear it under my makeup + even on it's own!
Mary Roberts
October 16, 2023
Verified purchase
5/5
Youthful glow!
This illuminating primer makes you feel so youthful! It has the perfect amount of glow! I love that you can use stand alone or under your makeup!
Amy Eppinette
October 16, 2023
Verified purchase
5/5
I use this even on days I don’t wear makeup. I mix a small pump with a little facial oil - it gives a fantastic light coverage sheer finish with perfect amount of glow!
April Anderson
October 16, 2023
Verified purchase
5/5
My favorite Primer. I love the glow this gives my skin and my makeup looks flawless.
Ruta Green
October 16, 2023
Verified purchase
5/5
Primer is the bomb
To tell you the truth, I never wore a primer that I liked. This one is not heavy and gives your skin a glow. Sometimes I even wear it without any make up I love this product and the way it helps the make up go on when I do decide to wear it also on AutoShip. Sold on it!!!
Monica Willer
October 16, 2023
Verified purchase
5/5
Glow
This is my favorite primer. I use this all of the time, and sometimes alone. You don't need to use any foundation if you don't want. This keeps my skin glowing all the time.
Heather Ventura
October 16, 2023
Verified purchase
5/5
Get the glow!
Get the dewy glow you’re looking for with this primer. So light and easy to apply, a little goes along way to give you the perfect glow. Tracking is easy with the lightweight tube.
Kelly Elvington
October 16, 2023
Verified purchase
5/5
Best primer ever!
Alana Harp
October 16, 2023
Verified purchase
5/5
My go to for multiple looks
I love this primer because I can wear it alone and it gives my skin a nice smooth look. I tend to have dry skin so this helps my skin look more alive. I also love the look it give when I wear it under my foundation. It gives my skin that nourished look and my foundation goes on so much smoother over this primer. I love this as a multi use primer.

ENJOY

20% off

YOUR FIRST ORDER

CONTINUE

Plus, enjoy access to new products, promotions, and more. Not applicable to enrollment or self-care orders.

Let's Be Social